Ep. 286: The Real Reason Great People Aren’t Applying to Work for You

We all know your Google Business Profile helps attract clients—but what if it could help you hire your next dream team member too?

In this episode, Melissa shares a real-life story from her studio: when two teachers left mid-season, the perfect new hire walked through her doors… thanks to her optimized Google Business Profile.

Tune in to learn:
✨ Why consistency on your GBP matters (even when you’re not “actively” marketing)
✨ How visibility attracts not just clients, but like-minded team members
✨ Why strong leadership and great marketing are deeply connected
✨ The mindset shift that keeps you calm when life—and business—throws a curveball

Plus, Melissa shares details about her upcoming in-person Google Business Profile Workshop, where you can optimize your own profile and get hands-on help:

My in-person Google Business Profile Workshop

• Dates: October 23 (1:30–3:30) OR October 30 (9:30–11:30)

• Only 8 spots each

• Hands-on help + mastermind conversation

“Because whether it’s your next client or your next team member—your Google Business Profile is working for you every single day.”

Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.

Love today’s podcast? 🙌

In 2009, Melissa Rose started her business, The Dancing House, in the basement of her home. There, she taught the art of dance to students of all ages while her babies were right along with her, in the pack and playing.  With passion, resilience, and tenacity, she created a business that has become "The Highlight of Your Week" for her tribe, her team, and her community, along with running a successful brick-and-mortar business and an online dance membership.

When she’s not teaching pliés or hitting publish on a podcast, Melissa coaches other brick-and-mortar business owners to become the only option in town—using smart, sustainable SEO strategies like Google Business Profile optimization, blog content, and simple marketing systems that actually work. Off the clock? You’ll find her chasing her five amazing kids, hiking her favorite trails, or getting her hands dirty in the garden.