Ep. 293: The #1 SEO Mistake I See in Website & Social Media Audits

In today’s episode of Brick and Mortar Visibility, I’m pulling back the curtain on a real Social Media + Website Audit I just completed for a business owner who grabbed my Black Friday audit offer, and what I uncovered might surprise you.

Here’s the truth:
 Most business owners aren’t struggling with SEO because they’re doing nothing…
 They’re struggling because their website and social media platforms aren’t connected clearly or strategically, and it’s silently hurting their visibility.

In this episode, I walk you through:

I also reference a powerful concept from my mentor Donald Miller:

And I explain exactly how that showed up in this audit — and how we fixed it.

If you’ve ever wondered:

This episode is for you.

🎯 Want my eyes on your website + favorite social platform?
You can grab a full Social Media + Website Audit for just $39 and get clear, actionable feedback you can actually use.

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In 2009, Melissa Rose started her business, The Dancing House, in the basement of her home. There, she taught the art of dance to students of all ages while her babies were right along with her, in the pack and playing.  With passion, resilience, and tenacity, she created a business that has become "The Highlight of Your Week" for her tribe, her team, and her community, along with running a successful brick-and-mortar business and an online dance membership.

When she’s not teaching pliés or hitting publish on a podcast, Melissa coaches other brick-and-mortar business owners to become the only option in town—using smart, sustainable SEO strategies like Google Business Profile optimization, blog content, and simple marketing systems that actually work. Off the clock? You’ll find her chasing her five amazing kids, hiking her favorite trails, or getting her hands dirty in the garden.