Ep. 254: From Invisible to Unstoppable: Turning Business Setbacks into Comebacks

“Well, that sucks for them!” I heard someone say.
And honestly? It did. Kansas City was getting crushed in the Super Bowl, and it was painful to watch. I was feeling all the feels for them. Because how do you keep going when you know there’s no way to win?
But then I remembered something: Your setbacks are actually your setups. 💡
We’ve all been there in business.
📉 That ad campaign you poured your heart into… flopped.
⏳ A slow season that felt never-ending.
😬 A competitor popped up right down the street.
Ugh. It’s frustrating, discouraging, and sometimes downright exhausting.
But here’s the thing: The businesses that thrive—the ones that become The Only Option in Town—don’t let setbacks define them. They use them to come back stronger.
3 Ways to Flip Your Setback into a Setup 👊
🔥 Pause & Assess – What’s actually going on? Are you marketing consistently? Is your Google Business Profile optimized? Are you tracking what’s working and what’s not?
🔥 Get an Outside Perspective – Sometimes, we’re too close to the problem to see the solution. A mastermind (like Level UP!), a coach, or a biz bestie can help you spot what’s missing.
🔥 Reframe & Take Strategic Action – Stop spinning in frustration and take one step forward. Ask for a review. Update your website. Optimize your SEO. Small moves = big results.
💡 Every business faces setbacks. What matters is what you do next.
So, tell me—what’s one action you’re taking today to boost your visibility? Hit reply and let me know!
And if you’re ready to surround yourself with other business owners who are committed to bouncing back stronger, Level UP is where it happens. 🚀
🎧 Catch the full podcast episode here—including, in true Melissa fashion, a personal story that’ll get you fired up.
Your GO-TO LINK for all things Melissa Rose-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Me as an SEO Marketing Consultant, Newsletter, Tools for Business, and more.
Love today’s podcast? 🙌
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Take a screenshot and share it to your IG stories. Tag me @brickandmortarvisibility
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Leave us a rating and review on Apple Podcast!
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Also, if you haven’t done so already, follow the podcast.
In 2009, Melissa Rose started her business, The Dancing House, in the basement of her home. There, she taught the art of dance to students of all ages while her babies were right along with her, in the pack and playing. With passion, resilience, and tenacity - she created a business that has become "The Highlight of Your Week" for her tribe, her team, and her community, along with running a successful brick-and-mortar business and an online dance membership.
Melissa's also a visibility coach and consultant for other local brick + mortar businesses. Providing direction by leveraging SEO best practices, encompassing Google Business Profile optimization, blog writing, and email/text campaigns. When not inspiring or empowering, Melissa's a mama of five kiddos, enjoys long hikes and playing in her garden.
When you’re ready, here are a few ways we can help serve your business.
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Grab my FREE Seo Google Workshop! If you need more clients coming in your doors, this is a MUST for you! I teach you everything you need to do to get found on Google FREE. CLICK HERE.
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Purchase a Strategy Session. An incredible way to get expert 1:1 coaching, strategy, and an action plan.
A short diddy about Melissa Rose
In 2009, Melissa started her business in her basement while her babies were in the pack-and-play. With her passion, resilience, and nose down, she created a business that has become "The Highlight of Your Week" for her tribe, team, and community.
Now a visibility coach for brick & mortar businesses, Melissa guides other badass ladies to grow a thriving brick and mortar business that serves their clients well while providing the time and financial freedom they desire and deserve. Allowing them to live their epic life Every. Single. Day.
Melissa is a mama of five kiddos and enjoys long hikes or talking to her plants in her garden. You'll find her on her porch bed swing at the end of the day or curled up by the fireplace listening to a book.
Your GO-TO LINK for all things Melissa Rose-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Me as an SEO Marketing Consultant, Newsletter, Tools for Business, and more.
Love today’s podcast? 🙌
-
Take a screenshot and share it to your IG stories. Tag me @brickandmortarvisibility
-
Leave us a rating and review on Apple Podcast!
-
Also, if you haven’t done so already, follow the podcast.
In 2009, Melissa Rose started her business, The Dancing House, in the basement of her home. There, she taught the art of dance to students of all ages while her babies were right along with her, in the pack and playing. With passion, resilience, and tenacity - she created a business that has become "The Highlight of Your Week" for her tribe, her team, and her community, along with running a successful brick-and-mortar business and an online dance membership.
Melissa's also a visibility coach and consultant for other local brick + mortar businesses. Providing direction by leveraging SEO best practices, encompassing Google Business Profile optimization, blog writing, and email/text campaigns. When not inspiring or empowering, Melissa's a mama of five kiddos, enjoys long hikes and playing in her garden.
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