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On this podcast, we discuss how to create excellent SEO by optimizing your Google Business Profile and writing blogs that both Google and your perfect clients love.

But let’s dive into the nitty-gritty: Did you know that 91% of unhappy customers won't do business with you again? However, if you resolve their complaint in their favor, 70% will return!

Our guest today is Samantha Irwin of Kaizen Consulting. She's an expert in helping business owners build teams that excel in the client j…

Leveraging Relationships for Business Growth: Beyond SEO and Google Strategies with Racheal Cook of The CEO Collective

Welcome back to Brick and Mortar Visibility! Normally, we dive deep into the world of SEO and optimizing your Google Business Profile. But this week, as we celebrate our freedom in America, we’re shifting gears to focus on creating a business and life you love.

In this special Independence Day episode, we’re thrilled to sit down with a guest who has mastered the art of intentional…

Ep. 216: 12 Weeks to Clarity in Business Processes for Your Brick and Mortar Business

Ever think your ladder is up against the wrong wall? Let's fix that.

As we're cruising through Q2, it's time to assess and optimize your brick and mortar business. Unlike the seasonal ebbs and flows of a studio business, quarters offer a clear window to fine-tune our operations. Today, I'm diving into my strategy for crafting a focused 12-week sprint. No more adding to the to-do list without purpose.

This episode …

Ep. 215: Are You Reaching Your Customers Where They Are ....Really?

As fellow brick-and-mortar business owners, we're all too familiar with the many buckets that chip away at our revenue. So, when it comes to splashing our cash on marketing, we gotta be savvy and make sure we're getting bang for our buck. Let's dive in and uncover how to make those marketing dollars count!

 Today, I've got a juicy story to share about a real-time marketing opportunity that was pitched on for my business.  Lot's of…

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In this episode, I'll be sharing specific strategies that I've personally seen work wonders for my clients in growing their connection to their community.

We'll also be discussing the essential questions you need to ask before hiring a social media manager. This way, you can ensure that you're getting the most positive results for your most valuable resources: your time and money.

Live workshop in Hudson WI on March 7th from 2-4pm.  Grab your tickets!

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There are four stages that I've discovered when people come into your doors as a brick and mortar business owner:
 
#1.  They have a problem, need, or desire and google it.
#2. Said business comes up and they click on it.
#3. They then go to your socials to make sure you're legit and they like what they see.
#4. They walk into your business.

NOW.  If they love your service or product they MIGHT talk about it.  If they have a cummy experience, everyone knows about it. 😉

All kidding aside, but t…