210: How to Connect and Grow Your Business Through Community

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In this episode, I'll be sharing specific strategies that I've personally seen work wonders for my clients in growing their connection to their community.

We'll also be discussing the essential questions you need to ask before hiring a social media manager. This way, you can ensure that you're getting the most positive results for your most valuable resources: your time and money.

Live workshop in Hudson WI on March 7th from 2-4pm.  Grab your tickets!

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209: Nobody's Talking about You - They're Googling You

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There are four stages that I've discovered when people come into your doors as a brick and mortar business owner:
 
#1.  They have a problem, need, or desire and google it.
#2. Said business comes up and they click on it.
#3. They then go to your socials to make sure you're legit and they like what they see.
#4. They walk into your business.

NOW.  If they love your service or product they MIGHT talk about it.  If they have a cummy experience, everyone knows about it. 😉

All kidding aside, but t…

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207: Three Mistakes I See Your Email Signature

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In today's episode, we're drilling down into a topic that's often overlooked but holds immense influence – your email address and signature. Quick but impactful, this episode was fueled by real-time conversations that underscored its significance not once but twice last week.

Join me as we unravel the potent impact your email address can have on brand trust and loyalty. It's more than just a digital ID – it's a key player in shaping how your audience perceives your brand.

Referred t…

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206: How to Motivate Your Team to Create Brand Loyalty with Jamie Van Cuyk

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Today we're diving deep into the heartbeat of success: our teams. It's not just about having a team; it's about having an exceptional team that propels our brand to greater heights. Exceptional team members don't just help us scale our business; they become ambassadors, extending our visibility through their firsthand experiences. It's time to cultivate a workplace that exudes fabulosity. And to achieve that, we must master the art of strategic hiring. Buckle up, because we're a…

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205: A Refresh on Google Reviews: How they will get you seen further!

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Today we're going back to the Google Review. 

However, we're going to give it an update.  Many of you are wanting people to know about your business well outside your zip code.  Well, you have all the power.  Today I'm going to share with you a few tips, tools and strategies you can do right now to help get your brick and mortar business brand in front of even more people.  And yes, it's all FREE.

REFERRED TO PODCASTS:
{SEO Series} The Gold in Google Reviews. 
{What's Working Now} A F…

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204: Franchise Visibility Unleashed: 6 Proven Strategies to Boost Your Business Organically part TWO

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PART 2~

Greetings, fellow brick-and-mortar business owners, especially those managing a franchise! I acknowledge the hustle and dedication you invest in delivering top-notch services under a nationally recognized brand. While you possess valuable assets, it's essential to address the limitations you may encounter.

In this episode, we'll explore the final 4 (yes, I put in a bonus because I couldn't stop talking!) strategic methods to enhance your visibility organically. Whether you'r…

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203: Franchise Visibility Unleashed: 6 Proven Strategies to Boost Your Business Organically

Ep

Greetings, fellow brick-and-mortar business owners, especially those managing a franchise! I acknowledge the hustle and dedication you invest in delivering top-notch services under a nationally recognized brand. While you possess valuable assets, it's essential to address the limitations you may encounter.

In this episode, we'll explore three out of six strategic methods to enhance your visibility organically. Whether you're a franchise owner or building your own brand, these insig…

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200: Beyond Storefronts: Mastering Client Retention with Exit Forms

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In this powerhouse episode, we boldly shift our gaze from traditional visibility playbooks to the game-changing arena of client retention for brick and mortar titans. Brace yourself for the revelation of a secret weapon: the exit form. It's not just paperwork; it's a dynamic, proactive strategy to lock in your clients, decipher their needs, and shout loud and clear that they're a vital part of your world.

Join me on this unapologetic exploration where we dive deep into the tan…

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199:Crush 2023: Navigating Separation Season for Your Best Business Year Yet!

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Hey there, it's a significant week for me—Ms. Melissa Rose—because it's my birthday week! Birthdays always make me pause and reflect. I have this tradition of writing a birthday note to myself every year and stapling it to the one from the previous year. The stack has grown, and going through them, I can track the evolution of my goals from conception to manifestation through hard work, intentional planning, and even some unexpected victories.

I used to not be a fan of having a …

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197: Cracking the Code: Going Viral with Community Values

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Welcome to a powerhouse episode where we unravel the secrets behind social media triumphs, spotlighting a recent viral post that propelled small business, brick-and-mortar client's online presence to dazzling new heights. Buckle up as we dissect the strategies behind the success, from crafting intriguing "Did You Know" posts to the influence of interactive carousel content, and the enchantment of a meticulously designed Call to Action (CTA) centered on community benefit.

Dive …

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