Brick & Mortar Visibility
Marketing
212: Mastering Website Footer Optimization: Your Key to SEO Success
Episode #212: Mastering Website Footer Optimization: Your Key to SEO Success
In today's episode, we're zeroing in on your website's footer. Yes, this often overlooked space is where brick and mortar business owners are falling short in their Google and SEO strategy. It's time to ensure that we're the first stop for all relevant searches. Your website footer is a prime location to strategically place keywords, streamline user navigation, facilitate service bookings, job applications, showcase cred…
211: Maximize Visibility and Attract Even More Ideal Clients through Your GBP Product Offerings
In today's episode, we're diving deep into the core of your products and how to maximize your visibility within your Google Business Profile. This is a frequently overlooked opportunity, but it can significantly aid potential clients in learning about you without having to search extensively for the information they require. That's why your GBP is crucial for quickly capturing people's attention and making them favor you!
Whether you're a seasonal business or offer an extensive range o…
210: How to Connect and Grow Your Business Through Community
In this episode, I'll be sharing specific strategies that I've personally seen work wonders for my clients in growing their connection to their community.
We'll also be discussing the essential questions you need to ask before hiring a social media manager. This way, you can ensure that you're getting the most positive results for your most valuable resources: your time and money.
Live workshop in Hudson WI on March 7th from 2-4pm. Grab your tickets!
Did you love today’s podcast? 🙌
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209: Nobody's Talking about You - They're Googling You
There are four stages that I've discovered when people come into your doors as a brick and mortar business owner:
#1. They have a problem, need, or desire and google it.
#2. Said business comes up and they click on it.
#3. They then go to your socials to make sure you're legit and they like what they see.
#4. They walk into your business.
NOW. If they love your service or product they MIGHT talk about it. If they have a cummy experience, everyone knows about it. 😉
All kidding aside, but t…
207: Three Mistakes I See Your Email Signature
Join me as we unravel the potent impact your email address can have on brand trust and loyalty. It's more than just a digital ID – it's a key player in shaping how your audience perceives your brand.
Referred t…
206: How to Motivate Your Team to Create Brand Loyalty with Jamie Van Cuyk
205: A Refresh on Google Reviews: How they will get you seen further!
However, we're going to give it an update. Many of you are wanting people to know about your business well outside your zip code. Well, you have all the power. Today I'm going to share with you a few tips, tools and strategies you can do right now to help get your brick and mortar business brand in front of even more people. And yes, it's all FREE.
REFERRED TO PODCASTS:
{SEO Series} The Gold in Google Reviews.
{What's Working Now} A F…
204: Franchise Visibility Unleashed: 6 Proven Strategies to Boost Your Business Organically part TWO
Greetings, fellow brick-and-mortar business owners, especially those managing a franchise! I acknowledge the hustle and dedication you invest in delivering top-notch services under a nationally recognized brand. While you possess valuable assets, it's essential to address the limitations you may encounter.
In this episode, we'll explore the final 4 (yes, I put in a bonus because I couldn't stop talking!) strategic methods to enhance your visibility organically. Whether you'r…
203: Franchise Visibility Unleashed: 6 Proven Strategies to Boost Your Business Organically
In this episode, we'll explore three out of six strategic methods to enhance your visibility organically. Whether you're a franchise owner or building your own brand, these insig…
200: Beyond Storefronts: Mastering Client Retention with Exit Forms
Join me on this unapologetic exploration where we dive deep into the tan…
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